Skip to content

Privacy Policy

Last updated: April 14, 2026

1. Introduction

PawKeen Pty Ltd (“PawKeen”, “we”, “us”, “our”) is committed to protecting the privacy of visitors to PawKeen.com (“the Site”). This Privacy Policy explains how we collect, use, store, and protect your personal information in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

By using PawKeen, you consent to the data practices described in this policy.

2. Information We Collect

2.1 Information You Provide

We may collect personal information that you voluntarily provide when you:

  • Subscribe to our newsletter or email updates
  • Submit a contact form or enquiry
  • Submit a service directory listing, brand review, or user comment
  • Register for a PawKeen Passport or other account features
  • Participate in surveys, competitions, or promotions

This information may include your name, email address, location (city/state), and any other details you choose to provide.

2.2 Information Collected Automatically

When you visit PawKeen, we automatically collect certain technical information, including:

  • Device information: Browser type, operating system, screen resolution, and device type
  • Usage data: Pages visited, time spent on pages, click behaviour, referring URLs, and exit pages
  • IP address: Used for approximate geographic location (country/state level) and security purposes
  • Cookies and tracking technologies: See Section 5 for details

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To provide and improve the Site: Delivering content, maintaining functionality, and improving user experience based on usage patterns
  • To communicate with you: Responding to enquiries, sending newsletter updates (if you have opted in), and notifying you of relevant content or features
  • To personalise your experience: Displaying content relevant to your location and interests
  • To analyse Site performance: Understanding how visitors use the Site to improve content, design, and functionality
  • To comply with legal obligations: Meeting our obligations under Australian law
  • To protect the Site: Detecting and preventing fraud, abuse, and security threats

4. How We Share Your Information

PawKeen does not sell your personal information to third parties. We may share your information in the following limited circumstances:

  • Service providers: We use trusted third-party services to operate the Site, including web hosting (Starter Starter), email delivery, and analytics (Google Analytics). These providers process data on our behalf under contractual privacy protections.
  • Affiliate partners: When you click an affiliate link and make a purchase, the affiliate partner (e.g., Pet Circle, PetBarn, Amazon) may collect information about your visit. PawKeen does not share your personal information with affiliate partners — any data they collect is governed by their own privacy policies.
  • Legal requirements: We may disclose your information if required to do so by law, court order, or government request, or if we believe disclosure is necessary to protect the rights, property, or safety of PawKeen, our users, or the public.
  • Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction. You will be notified of any such change.

5. Cookies & Tracking Technologies

PawKeen uses cookies and similar technologies to enhance your experience on the Site. Cookies are small text files stored on your device by your web browser.

5.1 Types of Cookies We Use

  • Essential cookies: Required for basic Site functionality (e.g., session management, security). These cannot be disabled.
  • Analytics cookies: Used via Google Analytics 4 (GA4) to understand how visitors interact with the Site. Data is aggregated and anonymised where possible. Google Analytics uses cookies such as _ga and _ga_* with a default retention period of 14 months.
  • Functional cookies: Remember your preferences (e.g., previously viewed breeds, food finder selections) to improve your experience on return visits.
  • Advertising/Affiliate cookies: Set by affiliate partners when you click outbound product links. These track referral activity to attribute purchases for commission purposes. PawKeen does not control these third-party cookies.

5.2 Managing Cookies

You can manage or delete cookies through your browser settings. Disabling cookies may affect some Site functionality. Most modern browsers allow you to block third-party cookies while keeping essential cookies enabled.

6. Data Storage & Security

PawKeen takes reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, and disclosure. Our security measures include:

  • SSL/TLS encryption across the entire Site
  • Secure hosting with regular security updates and backups
  • Access controls limiting who can view personal information
  • Regular review of data collection and storage practices

While we take security seriously, no method of internet transmission or electronic storage is completely secure. We cannot guarantee absolute security of your data.

7. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes described in this policy, or as required by law. Specifically:

  • Contact form submissions: Retained for up to 24 months, then deleted
  • Newsletter subscribers: Retained until you unsubscribe. You can unsubscribe at any time via the link in any email
  • Analytics data: Google Analytics data is retained for 14 months by default
  • User accounts: Retained until you request account deletion

8. Your Rights

Under Australian privacy law, you have the right to:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or outdated personal information
  • Deletion: Request deletion of your personal information, subject to our legal obligations
  • Opt-out: Unsubscribe from marketing communications at any time
  • Complain: Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe your privacy has been breached

To exercise any of these rights, contact us at info@pawkeen.com.

9. Children’s Privacy

PawKeen does not knowingly collect personal information from children under the age of 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete that information as soon as possible. If you believe a child has provided us with personal information, please contact us at info@pawkeen.com.

10. International Data Transfers

Some of our service providers (e.g., Google, email delivery platforms) may store or process data in countries outside Australia. Where this occurs, we take reasonable steps to ensure that the overseas recipient handles your personal information in accordance with the Australian Privacy Principles.

11. Changes to This Policy

PawKeen may update this Privacy Policy from time to time. When we make significant changes, we will update the “Last updated” date at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your information.

12. Contact

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

For complaints regarding privacy, you may also contact the Office of the Australian Information Commissioner (OAIC).

If you have questions about this page, contact us at info@pawkeen.com